Louis Erard founded his watch brand in La Chaux-de-Fonds,Switzerland in 1931. After a financial crisis in 1992, he closed the business for about 10 years; The investment group of Alan Spinnedi launched the rebuilding in 2003.
The 1931 series commemorating the 80th anniversary of foundation, heritage, excellence of prestige line are popular. The average sales price for Louis Erard is $1,078.