Movado was founded in La Chaux-de-Fonds in Switzerland by Achilles Ditesheim in 1881. In 1905 the company name was renamed Movado which means "exercise" in Esperanto. In the past, it was a very high-tech manufacturer, but now it uses other manufacturer's mechanical and quartz movement.
Very popular “museum watch” with its simple dial design. In addition, the caliber 223A which was once mounted in the self-winding model Calendomatic has the function of "
automatically advancing the month display from 31st to 1st, except for other super luxury timepieces. The average sales price for Movado is $1,000.

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