It is a watch workshop established in 1976 by an Italian entrepreneur Mario Boiocchi who loves watches. Picot is one of the watchmakers pioneers of the 18th century. Boiocchi put his name in the brand name to inherit the values ​​that Pico himself put perfectly in his manually produced watches. In 1993, the company announced that they created a watch "Technicum”, the world's first watch with power reserve indicator and the chronograph equipped with the split second chronograph simultaneously. The average sales price for Paul Picot is ฿25,941.